In working with a qualified large format printing company like Discount Displays, there are some things you can do to ensure you get the colour quality you desire:
Colour images must be saved as CMYK, not
Send a colour proof along with any colour matches you require or request proofs: we can provide you with a machine proof for a small additional fee. It is not always possible to match pantone colours using CMYK printers. Our printers and media are carefully calibrated but if no colour proof is supplied or machine proof is requested we can only print what is supplied on disk.
If you use Pantone colours in a CMYK job our equipment will automatically convert the colour at the printer, and the result is generally good. Most of these CMYK conversions are very similar, but some, notably very bright colours like lime greens, bright oranges or reds, are less so. If you have access to a Pantone Process Colour book, check these shades first to see if you'll be happy with the result. Other Pantone colours such as fluorescents or metallics can't be reproduced at all. This is true of any CMYK output, either digital or conventional 4 colour printing.
Some customers provide us with images that have been downloaded from the Internet, which are generally low resolution images intended for screen viewing, not printing. These will always print out poorly, so avoid using them if at all possible.
For more tips on artwork preparation and what you can do to make sure your large format printing project is done to your exact specification, visit our website or call on 0844 800 1020.
