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Wednesday, November 28, 2007

Money Saving Trade Show Tip

A couple of ways to save money when you buy exhibition equipment. Regardless of when you are exhibiting have a look round at this time of year; December.
December is very quiet in the UK exhibitions market so many companies have spare capacity. Call a few up and see if there is a deal to be done. One thing to be wary of is price guarantee. Not all equipment or printing is of the same quality. Low quality, low cost equipment is fine if you only want to use it once but for a longer term investment make sure you are buying quality equipment. You don't have to pay lots for quality equipment; look for a product guarantee and if possible a satisfaction guarantee. There are plenty of companies that offer guarantee backed exhibition equipment at competitive prices.
Another trend which we have started and is proving popular is selling complete kits that include everything you need to exhibit. Not only do you save money but its easy to order. For example you may get a pop up stand, banner stands, literature rack , wheeled transport drum and graphics with savings up to 30%. I came across a site calledwww.exhibition-stand-shop.co.uk that sells discounted exhibition kits.

Monday, November 19, 2007

Cafe Barriers

Cafe barriers also know as cafe windbreaks. What are they for? Why use them. Cafe barriers can be see outside pavement cafes to close off an area of pavement to extend the seating area of cafes and restaurants. You will also see the in Airports and shopping malls. The popularity of cafe barriers has increase drastically this year since the smoking ban has come in in the UK. Now it is illegal to smoke inside, outside smoking areas have been created using cafe barriers.
Cafe barriers comprise of two upright posts or stanchions about 1m high and either one or two cross beams to hold a banner. The banner itself will either be a canvas or PVC material. Most are plain canvas or printed with a simple single colour logo. But digital printing means full colour is affordable so why not use you cafe barriers to create a theme. Another idea, why not get your suppliers to sponsor your banners. Coffee company, cake maker?

Things to look out for. Materials, since most cafe barriers are used outside choose a material that will last. Some companies offer stainless steel stanchions, ideal for outdoor use. Although two cross beams are more expensive the banner will hang better and look more professional. The cross beams need to be Strong, people have a tendency to lean on the which can cause them to bend. The stanchion base needs to be heavy enough to remain stable.