Friday, September 28, 2007

custom printed posters

In the world of advertising a custom printed poster can be very important for a all business. A custom printed poster can be used to inform customers about your business. Custom printed posters can be used in the store to tell about sales and also outside the store to draw customers into the store to shop.
By using custom posters for marketing and advertising you can tell potential clients about your store and where it is located. Let them know about forthcomming sales you are having. Custom printed posters are real workhorses for advertising.
When using a custom printed poster to advertise a business you need to remember just a few important things. First, keep it simple. some businesses like to have an entire story on their custom printed posters but keeping it simple is much more effective. You only have sconds to attract passers by. You want to keep it simple enough so people who pass by can see it and understand what you are trying to convey to them. Potential customers pass by for only seconds and you need to attract their attention in that small amount of time. So one or two words are what you really want to use. Perhaps a picture of a product or something that will catch their eye can be used. Words like sale or free works rather well on custom posters that are used for advertising.
Another tool you will want to use for your advertising custom poster would be color. Colors that will pop are great to use. Colors like reds, or blues, or even white. Colors that are on a black back ground and can be seen easily work very well. Also neon colors like greens and yellows work great. You want to pick colors that contrast each other. Using colors that blend together would not work at all. They may look pretty together but you want to attract attention from potential customers.
Using custom printed posters for advertising your business works wonderfully. However there are other ways to use your custom printed posters. You can use a custom poster as large pictures for special occasions. For instance if a sports team has just won a trophy or some kind of award you may want to make a custom banner of the whole sports team for the celebration. Or if there is a special birthday or a wedding anniversary you may decide to use a custom poster. There are many ways to use a custom poster. To make an enlarged picture for someone makes for a great way to remember the special occasion.
To make a custom poster you can choose to design it your self or have a professional do it for you. If you are paying someone to do it then you must give them the information you want to convey to people. If you are making it your self you need to find the equipment needed. Most people will choose to go to a store like Kinko’s or print the items up for themselves on their home computers. Many home computers and the printers used are quite capable of making a custom poster these days. but quality and size will be far better using an approved large format print supplier.

Thursday, September 13, 2007

Custom Vinyl Banners

Custom vinyl banners are ideal for outdoor advertising. Custom vinyl banners are an easy and cost effective way to advertise your business or specail event. Many companies use these banners for their advertising; They are weather resistant easy to put up and use nil cost space

Custom vinyl banners are actually large billboards that are placed outside a business or in high traffic areas where thay are used to draw the attention of potential customers. Small quantities of vinyl banners are usually printed using large format inkjet printers. The material used is also usually a heavy weight material of vinyl (also known as PVC). After the image is printed on the vinyl eyelets are fitted in the banner so making it easy to erect
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A business can use these
Custom Vinyl banners anywhere. They may be used for advertising for business, taken to a golf days or product launch events. They may also be used when going to a trade show or some kind of fair to promote the business. Custom vinyl banners may also popular with schools and colleges to promote open days , fundraising events or sports days. There are many people who may use vinyl banners not just a business although that is the most popular use for them.
When using custom vinyl banners for advertising it is important to remember that there are a few key elements when creating one that must be followed. The most important would be to keep it simple. The need to fit everything you want to say about your business may overwhelm you but keep it simple. When a potential customer walks by your shop or business you have about 2-3 seconds to catch their attention enough to draw them into your place of business. If they are walking or driving by it is hard for the potential customer to read all kinds of little fine print things like the address, or see a map, or a phone number. Just keep it simple. Use large words that will attract someone immediately. Use words like free, sale, discount, and grand opening. Phrases like that will grab the potential customer’s attention and bring them in.


You will also want to use vibrant colors. There is a reason you always see a lot of black and neon like colors on these vinyl banners. Those colors are used because they are attention getting colors. By using only a few colors you will make the sign simple and not confusing to anyone.

Too many colors will loose the attention of someone passing by. So only choose two to three colors to use and stick with them. Also pick colors that contrast each other well.

Use colors that will give your signage an impact.
Vinyl banners play an important role in today’s advertising market. They are seen all over the place. Walking down the street you can guarantee that you will see several of them. To use them to promote your business is a wonderful idea. Just remember the most important rule of vinyl banners. You must keep it simple. Do not add anything that is unnecessary to the sign. Just simple phrases and bold, eye attracting colors. Grab the potential customer’s attention before they pass by your shop. Get them into your store. Simple phases, simple words. By using these techniques for your vinyl banner you can assure yourself a great way to advertise for your business.