Which show?

Which show Should I Attend?

To find out what shows are on visit http://www.exhibitions.co.uk or http://www.tsnn.co.uk

Check Out The Show History – have a look at their web site

1. 
   Is it a show that regularly attracts large crowds?
2. 
   Call up trade magazines who attend. What do they think of the show?
3. 
   Will the show be adequately promoted to your potential customers?
4. 
   Are your competitors attending?
5. 
   Have vendors who have participated in the show in the past done well?
6. 
   What has past attendance been?
7. 
   Are the same companies coming back from last year?
8. 
   What is included in the cost?
9. 
   What’s your breakeven?

Top Exhibiting Tips

I asked my client what their exhibition tips were.

The top 10 results

Exhibition tip 1. Planning Prevents Poor Performance

Exhibition tip 2. Wear the most comfortable shoes you own, not the best looking.

Exhibition tip 3. Keep mints in your pocket. Keep your breath fresh.

Exhibition tip 4. Use your web site before and after the show. Creat a page specifically promoting the show. How to get there who they can meet. Why they should visit, Book free tickets.......

Exhibition tip 5. Take an emergency Tool kit. Spare buinesscards, compliment slips, stapler, 4 or 5-way power lead, sticky tape, scissors, bluetack, superglue, Velcro, penknife, screwdriver (flat & crosshead), Folding Trolley, tie wraps.

Exhibition tip 6. Book your vital services early, especially hotel reservations and stand design.

Exhibition tip 7 - Digital camera is essential to record info for newsletters, web and your in-house magazine. Also ideal for collecting new ideas for next years show

Exhibition tip 8 - You only have seconds to attract attention. One of the most cost effective ways is with well designed exhibition graphics. They needen’t cost a fortune and can make the difference between some stopping or passing by.

Exhibition tip 9 - Keep an emailing list of interested parties so you can let them know of updates and significant milestones being reached.

Exhibition tip 10 - Stand up straight, look keen, smile!

If you've got any tips to help fellow visitors please let me know.